ONLINE MARKETING: It’s Not Difficult As They Say. Busted!

I’ve got a quick question for you… If you’re endeavoring to promote your Brand Name through online marketing, here is my question: Does any of
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4 Fuss-free Ways to Make Your Email Marketing Effective

The way people used to promote and market their business has been under constant evolution - from the age-old door-to-door campaigns to this digital era's
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Using Hashtags in Twitter: 3 Simple Steps to Better Discoverability

Building a following on Twitter is not as straightforward as it seems. Everyone tells you that Twitter is about conversations and is not meant to
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How to Craft Your Email Subject Lines with Care

Let’s not beat around the bush. Email subject lines are important because they’re the first thing people who get your email see and if it
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The Power of Contextual Native Advertising

Native advertising has many definitions, but perhaps the simplest way to describe it is that native ads blend in with the medium of advertisement. (more…)
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How to Build Engagement in Your Own Google+ Community

Did you find yourself scouring Google+ communities one day only to find that there wasn’t one for what you were looking for? (more…)
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8 Things You Must Do Before You Run an Online Marketing Campaign

Online marketing campaigns need time and money to run just like traditional campaigns. (more…)
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How to Implement a Great Email Follow-Up Plan for New Subscriptions

Email subscriptions are pure gold in the inbound marketing business because we know that it’s the best way to reach, entice and provide value to
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Is LinkedIn’s Publishing Platform Good News for You?

You might have heard of LinkedIn’s publishing platform for influencers. (more…)
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10 Crucial Email Marketing Metrics You Should be Measuring

As marketers, we only want one very obvious thing from our email marketing campaign: results. (more…)
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